Bravo Air
Bravo Air
Bravo Air
WHAT WE DO
ROADMAPS
BRANDING
A cheaper price may inspire a purchase, but it won’t inspire loyalty. You have to differentiate if you wish to survive. Branding is a symphony. It’s that perfect moment of silence between the notes. That symphony of design, values, philosophy, personality, and experience captures people’s attention.
Naming & Messaging
Language defines a brand as much as aesthetics. We can work with you to develop the flawless verbal identity. From naming your company to articulating brand promise and positioning, we’re here to help pinpoint and amplify the most authentic voice for your brand.


Positioning
Positioning is crucial for a brand. It defines what a brand is, its benefits and competitive advantages, and what it truly means to the target market. In short, brand positioning establishes an emotional connection with your customers. It’s how you want your company to be perceived in their minds and among competitors.
Customer Profiles
By examining the behaviors, motivations, and frustrations of specific groups within a target market, we can identify unfulfilled needs and turn them into your competitive advantage. We translate the findings from our customer analysis into ‘Customer Profiles’ that represent a brand’s target markets, thus helping us predict pain points and provides insight into functionality and user behavior.


Brand Attributes
Brand attributes are characteristics that describe the intrinsic and extrinsic qualities of a brand. They reveal its personality, functionality, and physical traits through imagery, language, actions, and assumptions. Attributes are what allow us to identify brands.
Brand Guidelines
Consistency drives the power and integrity of a brand. We insure your brand by creating logo specifications and guidelines for typography, color, iconography, image style and usage, and more. This ensures that anyone can apply your brand assets correctly and consistently.

CASE STUDIES
JAVALUX
FOOD & BEVERAGE
Striving to be the world's leader in ethical coffee growing and distributing


SOMETHING BURGER
RESTAURANT
What is the name of that burger joint again? Something...burger...hum.